Right Brain, Left Brain, and Robot Brain — Threefold approach to authorship

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As writers, we are aware of our right-brainness. This is where creativity thrives. This makes up the core of our authorship, our writing. It is where passions scale mountains or traverse deserts and oceans.

Then there is the left-brainness. Logic and reason reside here, enabling the thinking through and wise choosing from various choices. It is very good for marketing and promoting your writing.

Have you considered a third part to your writing brain, one which connects the former two? I call it robot-brainness. This part of your thinking links passion and logic together. It is neither full of emotion, nor without. This part catapults thoughts forward by logic in order to give your passion purpose. (A+B, therefore C.) For instance, going beyond the writing, and through publication and into the world of C: promoting and marketing.

I used to be only right-brained. Oh, writing was such hard work. I don’t belittle that. It truly is. But today’s writer needs to be more than just a writer. She needs also to be be a business woman.

Write. Publish. Market. And repeat for every book inside of you.

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